Discussion question 1

List and discuss the six [6] steps to developing an ad campaign.

Discussion Question 2

Recently, the physician marketing task force at State University Medical Center developed a physician referral directory and advertisement. The target was primary care physicians in the region who could refer patients to State University for tertiary care. A cardiologist who was an undergraduate English major chaired the committee and drafted the materials. Three months after distribution of the advertisement and directory, responses were disappointing. Explain how this process could have been improved to increase likely response

Discussion Questions 3

List and discuss each of the major components of the communications model

Discussion Questions 4

At a local hospital, a decision was made recently to downsize the nursing staff. The local television station sent a reporter and camera crew to interview the administrator regarding the impact of this action on patient care. After spending 20 minutes filming the interview, the reporter left. That evening a 15-second segment of the interview was shown that left an unfavorable impression regarding the impact on quality. The administrator wondered what went wrong. Explain how more control could have been used to send out the message about the downsizing.

 Please follow the instructions below

4 references

zero plagiarism

This week you participate in the second of three clinical discussions called grand rounds. In one of these 3 weeks, you will be a presenter as well as help facilitate the online discussion; in the others you will be an active discussion participant. When it is your week to present, you will create a focused SOAP note and a short didactic (teaching) video presenting a real (but de-identified) complex patient case from your practicum experience.

You should have received an assignment from your Instructor letting you know which week of the course you are assigned to present. 

To prepare: 

• Review this week’s Learning Resources and consider the insights they provide. Also review the Kaltura Media Uploader resource in the left-hand navigation of the classroom for help creating your self-recorded Kaltura video.
• Select a child/adolescent patient from your clinical experience that presents with a significant concern. Create a focused SOAP note for this patient using the template in the Resources. All SOAP notes must be signed, and each page must be initialed by your Preceptor. When you submit your SOAP note, you should include the complete SOAP note as a Word document and PDF/images of each page that is initialed and signed by your Preceptor. You must submit your SOAP note using SafeAssign.
  Please Note: Electronic signatures are not accepted. If both files are not received by the due date, Faculty will deduct points per the Walden Late Policies.
• Then, based on your SOAP note of this patient, develop a video case study presentation. Set aside time to practice what you will say beforehand and ensure that you have the appropriate lighting and equipment to record the presentation.
• Your presentation should include objectives for your audience, at least three possible discussion questions/prompts for your classmates to respond to, and at least five scholarly resources to support your diagnostic reasoning and treatment plan.

  

  

the purpose of this paper is to address the following clinical scenario with the use of your textbook, external credible literature, and/or reliable electronic sources. Use the guide below to draft your paper and review the rubric to ensure you have met the assignment criteria. The expected length of the paper is 4-5 pages, which does not include the cover page and reference page(s).

Lisa Anderson, a 22 y.o., Caucasian single parent, is referred for genetic counseling by her pediatric Nurse Practitioner. She has a 3-year-old boy with developmental delay and small joint hyperextensibility. The pediatric Nurse Practitioner has diagnosed fragile X-associated mental retardation. She is currently pregnant with her second child at 14 weeks of gestation. The family history is unremarkable. 

Please use the following headings/subheadings as a guide to draft your paper:

1. Introduction (including a brief      purpose statement)
2. Identify the genetic mutation      responsible for fragile X-associated mental retardation.
3. Describe and discuss how it      causes the clinical syndrome of developmental delay, joint      hyperextensibility, large testes, and facial abnormalities.
4. Identify which parent is the      probable carrier of the genetic mutation?
5. Explain why this parent and the      grandparents are phenotypically unaffected.
6. Discuss the likelihood that the      unborn child will be affected?

VII. Conclusion

In regard to APA format, please use the following as a guide:

• Include a cover page and      running head (this is not part of the 4–5-page limit)
• Include transitions in your      paper (i.e., headings or subheadings)
• Use in-text references      throughout the paper
• Use double space, 12-point      Times New Roman font
• Spelling, grammar, and      organization are appropriate
• Include a reference list (this      is not part of the 4–5-page limit)
• Attempt to use primary sources      only. That said, you may cite reliable electronic sources (i.e., ANA)

· Assignment 1 Rubric

  

Criteria

60 Points

55 Points

50  Points

40 Points

Earned Points

 

Content: Application   & Analysis

Responds correctly and/or appropriately to   all questions and criteria. Content is excellent.

Demonstrates a high level of critical   thinking, shows significant insight or creative thought about the topic, and   does not merely recite the text/resources. Uses concepts and terminology   correctly.  Detail rich and specific.

Responds correctly and/or appropriately to   all questions and criteria. Content is good.

Demonstrates some critical thinking   throughout the paper and may also show some insight or creative thinking   about the topic. Mostly uses concepts and terminology correctly (1-2 issues).   Minor detail inconsistencies (1-2).

Responds correctly and/or appropriately to   at least one question OR if only one question, partially responds to   question. Does not address all criteria. Content is minimal.

Demonstrates at least one critical thinking   skill in the paper.  Attempts to use concepts and terminology correctly.    Several detail inconsistencies (3-5).

Paper is unclear and does not address the   questions and/or criteria. Content does not meet requirements. Many   inconsistencies and conflicting information (6+).

/60

 

Criteria

20 Points

16 Points

14 Points

12 Points

Earned Points

 

Quality: Supporting   Research & Sources

All work is accurately cited (where   applicable) and appropriately supports content with research, text,   multimedia, and/or other resources.  References are relevant and enhance   the topic.

Most of the work is accurately cited (where   applicable) and adequately supports content with research, text, and/or   resources.  One issue with reference or use of one inappropriate   reference.  References are relevant to the topic.

2-3 issues with references, including the   use of inappropriate references to support content. May fail to provide   references to support content.  1-2 references are not relevant to the   topic and/or distract from the topic at hand.

4 or more issues with references, including   the use of inappropriate references to support content OR failure to include   references (where applicable).  No supporting references are used OR   they are used but 3+ references are not relevant to the topic.

/20

 

Criteria

10 Points

8 Points

7 Points

6 Points

Earned Points

 

Organization

Paper is well-organized. Ideas are clear and   arranged logically. Transitions are smooth, no flaws in logic.

Paper is organized. Ideas are usually clear   and arranged in an acceptable sequence (1-2 issues). Transitions are usually   smooth (1-2 issues), good support.

Paper lacks organization. There are many   problems with the approach (3-5 issues with organization). Some difficulty   understanding ideas.  Issues with support and transitions (3-5).

Paper is poorly organized and difficult to   understand. Many issues with support and transitions (6+). Ideas are arranged   illogically and do not make sense.

/10

 

Accuracy & Basic   Writing Mechanics

Error-free, including APA formatting,   reflecting clear understanding of various forms of expression and careful   editing.

Very few (less than 3) errors in spelling,   grammar, syntax, and/or punctuation. Very few (less than 3) issues with APA   formatting. Occasional poor choice of word.

4-5 errors in spelling, grammar, syntax,   and/or punctuation. 4-5 issues with APA Formatting. Writing may be difficult   to understand at times.

More than 5 errors in spelling, grammar,   syntax, and/or punctuation.  Many (6+ issues with APA formatting.    Writing is difficult to understand in many instances.

/10

·  

Option 1: Narrative Exchange (500-600 words)

The lectures for this week discuss three different kinds of film/TV narrative: classical (Stagecoach), post-classical/complex (Westworld), and art cinema (The Rider). Choose one of the three works we watched, and imagine what it would be like if you restructured it using a different narrative style. For example, how would The Rider’s story differ if it were organized in a more classical way, inspired by Stagecoach? What might an art cinema version of Stagecoach’s narrative look like? Could you imagine a complex/post-classical variation of Stagecoach or The Rider? Your response should refer to course materials. 

Option 2: Adapting a News Story  (500-600 words)

Find an article in a news outlet (e.g., The Daily Bruin). Choosing one of the narrative styles we’ve discussed (classical, post-classical/complex, art cinema), describe how you would adapt this story into a narrative film. Then, write a 250-word “Creators’ Statement” that describes what you were planning to achieve with this work. Your response should refer to course materials.