For this, you will be asked to generate posts on social media as it is used by businesses.

Your current employer is interested in using various social media to increase the company/organization’s profile in the area. The company/organization has also recently introduced a new product or service that your boss wants the general public to know about. You have been asked to create the initial contact to the public on both Facebook and Twitter.

1. Select a product or service that is appropriate either for your current job or for the career you intend to have.

2. Create two Facebook posts of up 100 words each announcing the product/service to the company’s Facebook audience and two tweets (limit 140 characters including spaces) for the company’s Twitter audience announcing the new product or service. These should be written as if they will be posted to social media, but should be submitted as a Word document.

3. Keep in mind the conventions of social media. Grammar and spelling are critically important, as is maintaining professionalism while still being fun and welcoming to customers or clients.

4. Write a 2-3 paragraph reflection on how you approached these posts and how writing social media posts for a professional entity like a business differs from your personal use of social media.

TOTAL POINTS POSSIBLE 100 Points

REQUIREMENTS

1. Identify a health problem or need for health promotion for a particular stage in the life span of a population

from a specific culture in your area (this might include age and gender population as well). Choose one of the

Leading Health Indicators (LHI) priorities from Healthy People 2020 (see the Healthy People.gov 2020 Leading

Health Indicators website link in the Assignment section for Unit 2 under “Web Links). Students in a cultural

concentration will use that specific cultural focus to complete this assignment.

2. Research a topic related to health and wellness associated with one of the Healthy People 2020 topic areas.

Students in a cultural concentration will use that specific cultural focus to complete this assignment.

3. Submit your topic to the instructor for approval at least 2 weeks prior to the assignment (during Unit 3) but

earlier if desired. All topics must be approved.

4. You will develop an educational health promotion project addressing the population/culture in your area. For

or example, if you are in the Hispanic concentration, your project might be educational interventions to

address how food choices are related to the high rates of diabetes among Latinos; or, a community project

that addresses the statistic that Hispanics experience new HIV infections at more than twice the rate of whites;

or, finding opportunities to intervene with Puerto Ricans, a Hispanic subculture, who suffer asthma at twice

the rate of the general population (2020 LHI Topic Three: Environmental Quality: (see the Healthy People.gov

2020 Leading Health Indicators website link in the Assignment section for Unit 2 under “Web Links).

5. General expectations

 All articles must be from nursing or scholarly journals and should include health promotion and wellness

content. Articles must be published within the last five (5) years. If you are unsure whether the article is

appropriate, ask your instructor. You could lose significant points if the article is not from a scholarly

source and/or appropriate to the topic.

 Please ask questions if you need clarification.

1. Writing the Paper: You will explore the topic and explain the information in writing a 3‐4 page APA formatted

paper.

a. Select a minimum of three (3) scholarly nursing or research article (published within the last 5 years) related

to your topic that include health promotion and wellness content. Students in a cultural concentration will

select at least one article specifically related to the cultural focus for this assignment. You may need to

evaluate several articles before you find appropriate selections. For more information on how to choose a

scholarly article, open the “Course Resources” tab under the “Course Home” Menu to the left of your

Learning Studio (eCollege) course page and open “What Is a Scholarly Source.”

b. Write a 3‐4 page paper (excluding the title and reference pages) using the following guidelines:

 Write brief introduction of the topic and describe why it is important to health promotion in the

specific cultural population in your area.

 Include a description of the topic and the targeted sub culture or population (include statistics).

 Explain how the project relates to the Healthy People 2020 topic area you have chosen.

 Summarize the articles; include key points or findings from the articles.

 Discuss how you used the information from the articles for your Health Promotion Project. Provide

specific examples.

 Describe the approach/approaches you developed to educate the target population about the topic.

Include specific ways to promote lifestyle changes within the specified population relative to your

specific culture. The approach should be appropriate for your cultural concentration.

 Write your conclusion and summary.

c. Your paper must follow APA format. Include a title page and a reference page. Use 12‐point Times New

Roman font and include in‐text citations (use citations whenever paraphrasing, using statistics, or quoting

from the article). Please refer to your APA manual as a guide for in‐text citations and sample reference

pages.

d. Use TurnItIn in time to make any edits that might be necessary based on the Similarity Index prior to

submitting your paper to your instructor. Consult with your instructor about the acceptable Similarity

Index for this paper.

Write an argumentative research paper on a managed care-related topic, assumption or myth; about social media and health education thoroughly explaining what it is, why it’s important, and how it fundamentally impacts the managed care system today. You will gather evidence on present a well-reasoned argument or debatable issue. The goal of an argumentative paper is to show that your perspective is valid. You are to form reasons, draw conclusions and apply them to your findings. The purpose is not to completely prove your point, but to convince readers, with your evidence, that your argument or position has merit.

An original research paper with a body of 6-8 pages. In general, your paper should consist of the following pages:

Title Page – captivating title, your name, title of the course, date

Body – 6-8 pages of introduction, background on your topic, research support, personal evaluation, strong conclusion. Body should be organized with a minimum of the following titles

• Introduction
• Thesis or Position
• Reasons
• Objections
• Support of Responses
• Conclusion

References Cited page – in APA format. 5 sources 

 Write a 4-6-page analysis of a current problem or issue in health care, including a proposed solution and possible ethical implications. 

 Use scholarly information to describe and explain a health care problem or issue and identify possible causes for it. 

 Analyze a health care problem or issue by describing the context, explaining why it is important and identifying populations affected by it. 

 Discuss potential solutions for a health care problem or issue and describe what would be required to implement a solution 

 Analyze the ethical implications if a potential solution to a health care problem or issue was implemented. 

 Write clearly and logically, with correct use of spelling, grammar, punctuation, and mechanics. 

 Write following APA style for in-text citations, quotes, and references.